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CIFAR convenes extraordinary minds to address science and humanity’s most important questions.

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CIFAR is a Canadian-based, global charitable organization that convenes extraordinary minds to address science and humanity’s most important questions.

By supporting long-term interdisciplinary collaboration, CIFAR provides researchers with an unparalleled environment of trust, transparency and knowledge sharing. Our time-tested model inspires new directions of inquiry, accelerates discovery and yields breakthroughs across borders and academic disciplines. Through knowledge mobilization, we are catalysts for change in industry, government and society. CIFAR’s community of fellows includes 19 Nobel laureates and more than 400 researchers from 22 countries. In 2017, the Government of Canada appointed CIFAR to develop and lead the Pan-Canadian Artificial Intelligence Strategy, the world's first national AI strategy.

  • Video
  • Social Interactions, Identity & Well Being

Phishing for Phools: A presentation by George Akerlof

by CIFAR
Sep 19 / 13
CIFAR Senior Fellow and Program Co-Director George Akerlof (University of California at Berkeley) draws from a draft of his book Phishing for Phools, which he wrote with Robert Shiller (Yale University), to show how free markets are a powerful force for both good and bad.

On the negative side, they systematically aim for our weak spots. They manipulate our emotional or cognitive weaknesses, attempt to block information and exploit our failure to understand that we don't know what we don't know. The talk shows how these insights play out in consumer protection, personal saving and understanding the origins of the financial crisis.

A presentation George Akerlof at the Building Better Lives & Communities symposium on Sept. 19, 2013.